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Sponsor Rates
Fall 2008/Spring 2009
Regular Air-Time Packages
(6 a.m. – Midnight)
Package # 1
- 6 randomly placed, 15-second, produced sponsorship announcements
- 7 days a week
- 13 weeks
- 546 announcements per quarter
- $1.00 per announcement
- 15% volume discount
- Total cost per quarter= $464.10
Package # 2
- 4 randomly placed, 15-second, produced sponsorship announcements
- 7 days a week
- 13 weeks
- 364 announcements per quarter
- $1.00 per announcement
- 10% volume discount
- Total cost per quarter = $327.60
Package # 3
- 2 randomly placed, 15-second, produced sponsorship announcements
- 7 days a week
- 13 weeks
- 182 announcements per quarter
- $1.00 per announcement
- 10% volume discount
- Total cost per quarter = $182.00
Prime Time Air Package
(2 p.m. - 10 p.m.)
- 4 15-second, produced sponsorship announcements per day, randomly placed
- 7 days a week
- 13 weeks
- 364 announcements per quarter
- $1.25 per announcement
- Total cost per quarter = $455.00
Weekly Schedule Package
- Flat rate of $ 1.50 per 15-second, produced sponsorship announcement
- No value added
Specialty Show Sponsorship
- 13 weekly shows per semester; sold as a quarter (Sept-Nov & mid-Jan-April)
- Ongoing specialty shows are The Local Show, “Texas Country Show,” “The Other Side of Americana,” and “Word Play”
- 2 live, on-air sponsorships announcements per show
- 2 produced 15-second sponsorship announcement per show
- Mention during show promo, i.e. “The Other Side of Americana is sponsored by Southside Barbeque; ” promos run at least 3x per day, 7 days a week
- Sponsorship mention on KTSW website/specialty show web page
- Most specialty shows during primetime listening hours
- Total cost = $199.00
Website Sidebar/Skyscraper Ad
- Skyscraper/sidebar ad featured on website homepage w/link to sponsor’s website
- Logo on sponsor’s page w/link to website
- Cost = $129.00 per quarter
Request Block Sponsorship
- 5 shows per week during regular semester, 4:30-6:00 p.m.
- Sell as quarter = 13 weeks of programs during fall/spring semesters = 1 quarter
- Summer request blocks = 10 weeks; pro-rate amount
- 2 15-second, produced sponsorship announcements per show
- 1 on-air, live announcement per show
- Feature sponsor on Request Block webpage w/link to sponsor’s website
- $249.00 per quarter
Night Request Block Sponsorship
- 2 shows per week during semester, 10 p.m.-midnight
- Sell as quarter = 13 weeks of programs during fall/spring semesters = 1 quarter
- 2 15-second, produced sponsorship announcements per show
- 1 on-air, live announcement per show
- Feature sponsor on Night Request Block webpage w/link to sponsor’s website
- $129.00 per quarter
Newscast Sponsorship
- 3 newscasts per week, M,W,F 4:00-4:15 p.m.
- Sell as quarter = 13 weeks of programs during fall/spring semesters = 1 quarter
- 1 15-second, produced sponsorship announcement per show
- 1 on-air, live announcement per show
- Feature sponsor on KTSW News webpage w/link to sponsor’s website
- $149.00 per quarter
Syndicated Program Sponsorship
- Animal Instincts
- 60-second program airs 5x a week, Mon-Fri at 10 a.m.
- Program consists of “everything you need to know about companion animals,” i.e. spaying/neutering, exotic breeds, mange
- 1 15-second, produced sponsorship announcement per show
- Featured sponsor on Animal Instincts webpage w/link to sponsor’s website
- $99.00 per quarter
- Other shows available for sponsorship include Earth & Sky, Pulse of the Planet, The Book Show, The Health Project, 51%, Counterspin, The Health Show, Network Europe, A World of Possibilities, Sidetracks, Alternative Radio, Jazz Inspired, The Media Project
- 30- or 60-minute programs run 1x per week at varied times; see program guide for specific air times
- 1 15-second, produced sponsorship announcement per show
- Featured sponsor on program’s webpage w/link to sponsor’s website
- $65.00 per quarter
Promotional Item Distribution Service
- Distribution of promotional items—food items, beverages, coupons, handbills, pens, stickers, koozies, etc.—at KTSW events
- Events include Bobcat Football tailgate parties, bi-weekly Lunchbox Concert series
- Rates determined according to quantity of items and duration of distribution period
Sports Rates
San Marcos High School Rattler Football
- 10 games in regular season
- 2 15-second sponsorship announcements
- 2 live sponsorship announcements during game
- Featured sponsor on website sports page w/link to website; website will have archived games; edited broadcasts will also be offered as podcasts
- Featured sponsor on all pre-recorded promotional announcements
- Logo on all promotional materials if package purchased before 8/10/09
- Total cost for season = $400.00/$40 per game
- Package purchase allows for discount buy on playoff games = $75.00 per game; regular price = $100.00 per game
Texas State Bobcat Football
- 11 games in regular season
- 2 15-second produced sponsorship announcements per game(minimum)
- 2 sponsorship mentions during game (minimum)
- Featured sponsor on website sports page w/link to website; website will have archived games; edited broadcasts will also be offered as podcasts
- Featured sponsor on all pre-recorded promotional announcements
- Logo on all promotional materials except koozies if package purchased before 8/10/09
- Total cost for season = $440.00/$40.00 per game
- Package purchase allows for discount buy on any playoff games = $75.00 per game; regular price = $100.00 per game
Texas State Bobcat Men's & Women's Basketball
- Approximately 40-45 over-the-air & Internet broadcasts
- 2 live sponsorship mentions per game
- 2 15-second produced sponsorship announcements per game
- Featured sponsorship on website sports page w/link to website
- Feature sponsor on all pre-recorded promotional announcements
- Cost - $200.00 for entire season; $25.00 per playoff game
Texas State Bobcat Baseball & Softball
- Approximately 50-55 on-air/Internet broadcasts
- 2 live sponsorship mentions per game minimum
- 2 15-second produced sponsorship announcements per game
- Featured sponsorship on website sports page w/link to website
- Feature sponsor on all pre-recorded promotional announcements
- Cost - $250.00 for entire season; $25 per playoff game
Bobcat Radio Sponsorship
- 3 shows per week, M/W/F 11 a.m.-12 p.m.
- Sell as quarter = 13 weeks of programs = 1 quarter
- 1 live, on-air announcement per show
- 1 15-second, produced sponsorship announcement per show
- Featured sponsor on Bobcat Radio web page w/link to website
- Logo on all Bobcat Radio promotional materials except Bobcat Radio koozies
- Total cost = $200.00 for spring/summer semester; $100.00 for summer
- Maximum of 3 sponsors
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